What would an 8x increase Google traffic mean for your business?

Brixwork REM
3 min readSep 14, 2020

In this case, 4 more sales (and commissions!) for our Edmonton, AB Real Estate Agents directly from their website!

With an immense increase of traffic to your website, it tremendously increases your exposure to eager buyers and sellers in the region who are motivated to take action.

With 90% of home buyers using online resources to find their new home, Google ranking is more critical than ever — especially with the behaviour shifts due to COVID-19. To make sure your website is getting the attention it deserves it all comes down to one thing; a strong Search Engine Optimization (SEO) campaign.

The results speak for itself

“At least four deals came to us as they found us directly on Google this summer. We are very happy with our Google traffic numbers!” — The Esposito Team, After a successful 6-month SEO campaign with Brixwork

A strategic 6-month long SEO campaign resulted in permanent and long-term traffic increase to 147 clicks per day!

Late last year, we created an amazing website for the Esposito Team. It’s a family real estate team in Edmonton, AB that was trying to stand out from the saturated competition of realtors.

How it’s done the Brixwork way

We implemented an aggressive SEO campaign for six months that involved:

  • Generating relevant custom blog articles
  • Content-driven strategy to generate meaningful keyword volume
  • Internal & external link generation
  • On-site engineering (will spare you the details for now)

The traffic results were explosive. Before the campaign, they were sitting at around 10 clicks and 400 impressions per day. Within the first three months, their clicks and impressions already doubled. Hitting the six-month mark, their clicks grew by 4x more than when they first started and their daily impressions grew 7x more! These numbers are still consistently growing well after the 6-month campaign ended, proving the longevity of the foundation-laying work.

Targeting the Right Audience

By strategically using community-based keywords it attracts more motivated buyers/sellers who are ready to take action. An SEO plan isn’t about targeting any audience; it’s about targeting the right audience for transactions & meaningful business growth!

Let’s think long-term gains!

Three months past the completion of the SEO campaign, numbers were still growing and clicks almost tripled since then (as of August, 2020)!

Implementing a strategic content-driven SEO campaign proved to show outstanding results way beyond the six month SEO campaign. Three months past the completion of the SEO campaign, numbers were still growing and clicks almost tripled since then (as of August, 2020)!

The key to successful SEO campaigns is using a content-driven method. Custom written content can be a bit more challenging and time-consuming but because of the quality that comes from custom content, it has long-term effects. The Brixwork SEO advantage does just that, it targets more relevant and motivated customer traffic by strategically using more human-friendly keywords.

Search engine optimization is a complex game that we’ve proven to excel in for long-term website traffic results! Over-reliance on irrelevant (and sometimes fake) link building has resulted in disastrous drop-off of traffic, or even being blacklisted by Google. Learning how to spot these SEO scam artists is critical to uphold your long-term vision.

Learn more about our unique approach and how we can help your website rise to the top. Get in touch with us to get started on your SEO plan!

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Brixwork REM

Boutique real estate websites, branding & print/digital design for Realtors®, Brokerages & Construction Companies for over a decade!